How We Help - Run for Hospice

We presented the idea of the Run for the Hospice to the Regional Charity of Červený Kostelec in 2012. We appreciate that the Charity liked the concept so much that they decided to implement it together with us. Only thanks to great cooperation is it possible to move the project forward so quickly. Through the initial analysis of the project, we defined everything necessary to secure such an event. We prepared a project plan and the work fully commenced.

We created a visual identity for the project, a website with content, and began to reach out to the target group through social networks, newsletters, and other information channels. The first year of the run saw over 300 participants across all ages. By the 4th year, nearly 600 runners participated. The proceeds from the event are donated in full each year to the needs of the Hospice of St. Agnes in Červený Kostelec. As a thank you for participating, we also recorded and produced a video that you can see above.

We implemented the option for online payment, so 95% of participants register and pay their starting fees in advance. This allowed us to design functional running shirts that are included in the entry fee. We also managed to invite significant guests, such as Jarmila Kratochvílová, Lída Formanová, Eva Vrabcová Nývltová, decathlete and three-time world champion Tomáš Dvořák, or Olympic winner in modern pentathlon David Svoboda. They are all ambassadors of the Run for the Hospice, for which we thank them and are proud of this.